B2B/B2C e-commerce in GAMA Footwear

Amid the COVID-19 pandemic, numerous challenges emerged in the business world, but also great opportunities for those willing to adapt to new market needs. Thus, Calzado GAMA was born, with a clear objective: to offer high-quality professional and safety footwear to both end consumers and businesses. Its value proposition not only includes direct sales through its digital platform but also offers volume solutions for corporations that require specialized footwear for their work teams.

GAMA Footwear has established itself in Mexico as a leader in the sale of products such as corn, tactical boots, oil boots, professional sneakers, and ankle boots, with the promise of comfort, durability, and safety. Not only that, its online business model has positioned it as a company with significant expansion plans, aiming to enter the South American, Central American, and Caribbean markets.

GAMA Footwear operates under a hybrid B2B and B2C e- commerce model, meaning its products are available to both end consumers and companies that need to stock footwear in large quantities. This flexibility allows it to serve a wide range of customers, from individuals seeking professional footwear for their daily needs to companies requiring safety footwear for their work teams.

GAMA Footwear 's B2C model is focused on meeting the needs of end consumers, those seeking high-quality safety and professional footwear for their personal use. Through its e-commerce platform, customers can access a variety of products designed to offer comfort and protection in their workplace, without compromising style.

The Calzado GAMA B2B model is specifically designed for companies that need to supply their work teams with safety and professional footwear. From small businesses to large corporations, Calzado GAMA offers volume solutions tailored to the specific needs of each industry. Companies in sectors such as construction, mining, oil, and many others can benefit from this business model, which allows them to purchase large quantities of footwear for their staff with discounts and preferential terms.

With a solid foundation in the Mexican market, Calzado GAMA has major expansion plans into South America, Central America, and the Caribbean. The company is working to adapt to the needs and specificities of each new market, offering products that meet international quality standards while maintaining a focus on accessibility and convenience for its customers.